[The] Swede – 250 short chapters on Sweden and its people

Vikings did not wear horns on their helmets, but we love fake facts here.

In cooperation with Nordstjernan, an American magazine and a publishing company, we are proud to announce the release of a new book, titled [The] Swede.
It is an extension of Lagom – The Very Unofficial Guide to the Swedes and contains newer parts like Sunrooms, Dagny (the oldest blogger in the world), Flight-shaming, House inspection, #MeToo, Mobile preschools, PISA results, Svensson, Vabba and an Addendum (The 100 most influencial Swedes etc.). Illustrations by Bo Zaunders make the book easy to read.